Our annual #SurgeForMore online giving has truly become a time to appreciate the growth in support of this movement. Every year, more and more donors become a part of our community and show that they care about the mission to educate and develop leaders of color who create transformative change in urban education.
This year’s campaign aimed to grow our community more than ever and brought with it our biggest goal to date: $50,000! In order to reach that goal, we established the #SurgeForMore challenge, in which teams of fellows and alumni were tasked with finding creative ways to engage their friends, families and networks with the movement that has been so important to their growth as leaders.
All of the fellows and alumni brought their “A” game, telling their stories through videos and social media graphics, as well as offering up unique opportunities for donors. See examples in our video below!
With a grand total of $45,931, we raised far more money than any of our past #SurgeForMore campaigns! We landed less than $5,000 from our goal and gained many new donors.
Of the four cohort teams, 2017 Surge Fellows raised the most funds, producing a video series in which they called for support for our movement while lifting each other up as leaders. We would also like to acknowledge our 2016 Surge Fellows for finding the most creative way to #SurgeForMore, raffling off consultancy opportunities to anyone who donated in their name. Kudos to all of our fellows and alumni for taking up this challenge and uniting to serve the future of this movement!
And an extra special thanks to our generous match donors! Two anonymous supporters provided $10,000, and we also received a match donation of $5,000 from Michelle Russell as well as $3,000 from Marene Jennings!
If you donated during our #SurgeForMore seven-days of giving, thank you for your love and support of this work. We could not do it without you. If you did not, it’s never too late! Please visit our donate page and see how you can contribute. Any amount helps.
Thank you for being a part of this movement, and have a happy holiday season!